DRUPA 2012: Personalization and Customization of Premium Cards with PERSOLINE

BEYOND PRINTING

At DRUPA, Atlantic Zeiser is presenting a personalization solution for complex performance requirements to assure high quality and security demands. The solution lowers the cost per card in a wide range of ID card markets, including government and corporate, driving licenses and healthcare cards, flat financial cards, commercial cards, and access control cards. In Düsseldorf the focus is on individualized commercial gift, customer and membership cards.

Atlantic Zeiser Group, a global technology leader in card personalization and individualization will showcase at drupa how premium card manufacturers can achieve maximum flexibility and versatility in personalization and customization of high-volume cards together with drastically reduced costs. The PERSOLINE advanced high speed solution offers significantly lower costs for consumables using innovative DoD Inkjet printing technology GAMMA for full face edge-to-edge card surface printing and personalization. Together, with various integration module options, it combines different personalisation technologies. Thanks to this, customers can enjoy far more flexibility. Varnishing with a UV curable protective layer for superior abrasion and scratch resistance increases the quality of each unique CMYK card while the CoolShield lamination module guranttees a high level of security and flexibility in a choice of card materials.

Atlantic Zeiser specializes in complete end-to-end-systems for modular and highly secure card solutions and will showcase this with numerous examples at drupa. PERSOLINE is part of the company’s portfolio of products for high-quality and cost-efficient card personalization, card finishing, card mailing and data management.

The powerful system is built on a flexible platform that can be easily configured with a wide range of options. PERSOLINE easily handles high-volume personalization no matter how complex the application, and ensures a low personalization cost per card.

Delivering up to 6,000 cards per hour, PERSOLINE’s high resolution, high-speed DoD ink-jet printing module Gamma 70 helps users increase productivity as well as reduce the cost for consumables. It offers high resolution together with high-security CoolShield lamination and scalable chip programming, enabling full-speed personalization even for the longest programming times. PERSOLINE targets a wide range of markets and meets strict corporate and government requirements.

René Stoerck, Director Card Systems, Atlantic Zeiser, comments: “PERSOLINE is a sophisticated solution that enables premium card manufacturers to stretch margins and increase profit by driving down the cost of personalization and ultimately lowering the cost per card.

“And because it’s based on a highly versatile platform, it can be easily configured with a wide range of options and be used for very specific applications.”

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