GRAY MARKET

BRAND PROTECTION SOLUTIONS

Strengthen trust in your brands.

Protect Brands, Maintain Trust, and Prevent Losses

Building trust in a brand is a challenge. Maintaining it is even harder. Atlantic Zeiser’s solutions allow for brand protection and for monitoring distribution channels. Also, by turning anonymous mass-produced goods into unique products, they enable your customers to engage directly with your brands.

Over a pool of existing technological components, bespoke modules dedicated to your needs to identify uniquely your products. These modules make your products forgery-proof. Quality controls implemented along your processes, from manufacturing to the end consumer, leave product and brand piracy behind.

Brand Protection Solutions
Scan code

Implementing Effective Gray Market Control

The equipment from Atlantic Zeiser installed whether at packaging suppliers, print shops, or brand owners' manufacturing sites allows printing of barcodes, QR codes, CRM and loyalty codes. This solution opens the door to multiple features which are economical and suitable for brand owners with all sizes of production volumes.

Make use of the synergetic effect by combining gray market monitoring with CRM, authentication, and late-stage customization.

GMC Pro

The Atlantic Zeiser GMC Pro Gray Market Control solution allows gray market and CRM coding onto single cartons or even sheets that hold multiple single folding boxes.

All the technologies required for coding and verification as well as the system and database software are developed in-house. In addition, open interfaces enable the connection to third party systems.

Atlantic Zeiser is the market leader for Gray Market Control solutions in the cosmetics industry. The expertise and the wealth of experience needed to integrate the protection system into customer-specific processes – thereby enhancing the levels of optimization and quality assurance of those systems – are our specialty.

 

PRODUCT INFO
GMC Pro Table
serialization

Individual Coding for Supply Chain and Product Monitoring

Individual Coding for Supply Chain and Product Monitoring

Having several visible and invisible codes on packaging allows brand owners to monitor the movements of their products when they are sold across all distribution channels.

Atlantic Zeiser digital printing technology enables solutions that combine authentication, identification, and track & trace capabilities. Every single packaging gets an unique identity which allows verification. All the features required for the printing of individual codes are included – for the cosmetics industry or other markets within the consumer goods packaging industry. We master all common coding requirements for serialization and traceability.

Select from a suite of diverse solutions designed to offer product and packaging individualization to protect your quality brands and to safe your supply chain. Our product portfolio offers solutions from single systems to a variety of integration modules (e.g. systems for transportation, for printing, for visual assistance, for code generation, as well as a software platform).

For further information, please get in touch with us.

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PACKAGING ON DEMAND SOLUTIONS
PACKAGING PRINTING SYSTEMS