FROM 1D TO 2D CODES

GS1 Sunrise is shaping the future of data transmission.

We are Solution Partner!

As an official member of the GS1 Germany Solution Partners, we are dedicated to implementing GS1 standards and process recommendations.

While GS1 Germany provides the standards, we focus on their practical implementation. Utilizing these standards, we create tailored applications and concepts to optimize your processes.

We offer proven solutions for the integration of printing solutions, process recommendations, and services. Our on-demand printing and late-stage customization solutions make packaging more flexible, less complex and more cost- and waste-efficient.

Key benefits:
•    Future-oriented printing solutions based on GS1 standards
•    Extensive expertise in GS1 standards and processes
•    Global support and professional advice
•    Increased investment security due to our years of project experience

As a GS1 Solution Partner, we also have access to a broad and competent network of service providers and receive early insights into the development of new standards.

What is GS1 Sunrise?

GS1 Sunrise is an initiative of GS1, the global authority on barcode standards. Sunrise addresses the transition from linear barcodes to more powerful 2D codes. This transition is critical for businesses because it addresses the limitations of 1D codes, particularly in terms of data capacity, accessibility and robustness.

It also offers many benefits to businesses and customers alike, as 2D codes allow for more information to be included in the code, such as price, origin of ingredients, and web addresses, etc.

Future-proof with 2D codes: Efficient packaging solutions through late-stage printing

With the printing solutions from Atlantic Zeiser, we support your transition to 2D codes and offer you maximum flexibility thanks to our innovative late-stage printing technology.

Our machines optimize your productions processes and help you easily meet the new standards.

Enter the future of product marking now!

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Transition from linear 1D codes to advanced 2D codes

How does this transition impact businesses?

This transition significantly impacts businesses by providing access to richer product information and enabling enhanced traceability throughout the supply chain. It fosters consumer trust through transparency, streamlines operational processes, and ensures compliance with industry standards and regulations.

Additionally, it opens up new avenues for businesses to engage with their customers, potentially becoming a significant game changer in building brand loyalty and driving sales.

How does transitioning to 2D codes open up new opportunities for brands and the supply chain?

Transitioning to 2D codes paves the way for brands to embed a wealth of additional information in a structured and standardized way. This not only improves operational efficiency, but also facilitates consumer engagement and supports sustainability initiatives, as 2D codes can be scanned by brands and end consumers, enhancing the brand and shopping experience.

The possibilities are truly endless.

Be prepared for the transition to GS1 Sunrise coding!

Preparation is key. Businesses should start by evaluating their current coding systems and ensuring compatibility with 2D codes. While 2D codes can be printed by converters as part of an artwork, comparable to the current process for static barcodes, these codes must be printed at the production facility to utilize their full potential and embed production data. Existing coding systems installed on production lines often prove inadequate for printing 2D codes, particularly for primary packaging, due to the combination of speed and resolution requirements. Our systems, capable of handling 600 dpi on a wide range of substrates, are designed to meet your needs.

Collaboration with experienced partners like Atlantic Zeiser can streamline the transition process and ensure a smooth implementation. It makes it easier to unlock the full potential and optimize how operations and marketing capitalize on it.

Embrace the change, and the opportunities it brings.

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